Separate connectivity from placement
Connectivity checks answer whether an inbox can authenticate and submit or read mail. Placement checks answer where controlled test mail lands. GTM treats these as different gates because passing SMTP auth does not mean Gmail or Outlook will place campaign mail in the inbox.
Require fresh evidence
Seed-placement evidence has a freshness window and threshold. A workspace should hard-stop first prospect traffic when seed results are missing, stale, or failing. That protects operators from treating old or partial results as current launch proof.
- Record Gmail and Outlook inbox, spam, and missing counts.
- Apply the configured placement threshold.
- Fail closed when evidence is missing, stale, or below threshold.
Share only safe proof
Readiness reports are designed as redacted customer-shareable proof bundles. They should include public-safe and customer-safe proof metrics while omitting internal-only rows, operator seed notes, raw recipient addresses, and broad deliverability guarantees.